Tuned | The Hearing Health Benefit

Challenges

+ Create a brand that could talk about a touchy subject such as hearing disorders

+ Create market fit

+ Lead the creative team

+ Create a complex design system

+ Develop a complex website for potential 1M users

+ Create a 2-sided portal for final users and audiologists

Approach

→ Brand strategy with a whimsical tone to engage a younger audience

→ Clean and Simple UI to app and marketing website

→ Design System for Branding, Marketing &Product

Success

✦ Tuned has raised $8M in 2024

✦ Biggest audiological website in US